Wednesday, May 27, 2020

Experimental design portion of a research proposal - Free Essay Example

While carrying out this experiment, the specimen will be held into position using a stereotactic frame during the administration of the procedure. The faraday cage will be used together with electronic amplifiers for electrophysiological recordings. We will conduct three experiments on a six channel micro fabricated silicon devise connected to a Silica Catheter. The first experiment will be to determine effects of saline infusions administered using the probe on concurrent electrophysiology.1l aCSF will be administered using the device direct to the brain tissue. The second experiment will be to examine damage by the probe insertion and distribution of drugs in tissue Hoechst 33342 (Invitrogen) and propidium iodide (PI) (Invitrogen) each at 1 mg/ml in the artificial cerebral spinal fluid? will be used, (Mertensel., 2014). And finally, the third experiment will be to determine the physiological relevant quantity of drug to be administered in a regulated manner determined by probing the performance and design? in 0.6% agarose gel. Comparisons will be drawn to determine backflow for infusion rates below 0.5 l/minvs. those above 1.0 l/min. The 16-channel micro fabricated silicon apparatus will be prefilled with the infusate to prevent air from being infused the brain in the process.Sincethe solution will return to room temperature, Eventua lly, it will be warmed to body temperature due to the small volume that will be used. The incision will be positioned above the craniotomy,and the starting trial depth will be 2mm at a speed of 1.3 mm/sec. Ifno action potential is realized, withdrawal or further insertion will be applied.This is to determine the infusion rate and the insertion speed to be applied to all specimen in the experiment. References Mertens, D. M. (2014).? Research and evaluation in education and psychology: Integrating diversity with quantitative, qualitative, and mixed methods. Sage publications.

Saturday, May 16, 2020

Buddhism Essay - 2598 Words

Buddhism Gautama Buddha, previously known as Prince Siddhartha (before his enlightenment) founded the religion of Buddhism. Gautama Buddha was born to Queen Maha-Maya at Kapilavastu, Nepal, Indian. Buddha taught and organized the Sangha, monastic orders, until his death at Kusinagara, at the age of 80. There are 308,000,000 Buddhist devotees in the world today. They believe that there has been Buddha before Him; Bodhisattvas who come as Saviors of all and that all beings are Buddha whether they realize it or not. There are 4 cardinal events in the life of Buddha that represents 4 major pilgrimage centers for Buddhists: His Birth at Kapilavastu, His Enlightenment at Bodhgaya, His First Sermon at Sarnath, and His Death at†¦show more content†¦Four angels kept guard to ward off all harm from the Future Buddha and the Future Buddha’s mother. After carrying the Future Buddha, for ten months, Queen Maha-Maya, was sent on her way, with great fan fare, to visit her kinsfolk in Devadaha. Between the two cities, in a pleasure grove of sal-trees, called Lumbini Grove, she decided to stop and give birth standing up. She reached to hold a branch, and immediately her pains came, while people hung a curtain around her. At that moment four pure-minded Maha-Brahma angels came bearing a golden net and received the Future Buddha on it and placed Him before his mother. Then they delivered Him to the four guardian angels, which delivered Him to men who received him on a coil of fine cloth and let Him unto the ground. Gods and men made offerings to him saying â€Å"Great Being! There is none your equal, much less your superior.† After Buddha has surveyed all the ten directions, he went forward followed by Maha-Brahma holding over him a white umbrella, Suyama bearing a fan and other divinities the other symbols of royalty in th eir hands. Queen Maha-Maya tells the King Suddhodana of her dream of His Divine Birth. The king invited Brahamans to interpret the dream who said â€Å" You will have a son. If he continues to live the household life, he will become a Universal Morarch; but if he leaves the household life and retires from the work, he will become a Buddha, and roll back the clouds of sinShow MoreRelatedBuddhism : Buddhism And Buddhism1009 Words   |  5 Pages Zen Buddhism isn’t exactly a â€Å"religion†, but a way of living. It creates peace within the human mind that allows one to grow, develop and look at the world more positively. Originating in China in 650 C.E., Zen Buddhism is a combination between Indian Mahayana Buddhism and Taoism. Mahayana Buddhism promotes bodhisattva, which is practicing the way of life in the direction of Buddha. Taoism is a religion developed by Lao-tzu, a Taoist philosopher, and focuses on obtaining long life and good fortuneRead MoreBuddhism, Buddhism A nd Buddhism1371 Words   |  6 PagesBuddhism is one of the largest religions in the world that started in India. Later spreading to China,Burma,Japan , Tibet and other parts of southeast Asia. Buddhism is a religion that Is concentrated on spiritualism than religious teachings. Established by the buddha, one must obtain their own spiritual awakening, or nirvana through meditation. There are three main branches of Buddhism Theravada Buddhism , Mahayana Buddhism and Tantric Buddhism. About 2,500 years ago, Prince SiddharthaRead MoreBuddhism : Buddhism And Buddhism982 Words   |  4 PagesBuddhism is a philosophy that is often viewed as a religion and dates back to approximately 6th century B.C.E. Buddhism originated in the Indian subcontinent by a man known as Siddhartha Gautama. The original language of Buddhism is often debated as some scholars believe that it was first practiced in Pali while other believe it was first spoken in Sanskrit. The practice of Buddhism first spread to China in the 2nd century A.C.E and was translated to Mandarin in 3rd century A.C.E. Today, there areRead MoreRelics Of Buddhism And Buddhism847 Words   |  4 PagesRelics are thought to be present in Buddhism since the 5th Century B.C.E, when the original Buddha, Siddhartha Gautama, was said to have lived, and Buddhism itself was a new religion. They continue today as sacred objects of worship. Relics that are as old as Buddhism itself are said to exist and still be wo rshipped. Although the idea of relics may seem contradictory to many of Buddhist beliefs, they actually do resonate with many ideals of Buddhist teachings and practices. To see whether relicsRead MoreBuddhism : The Philosophy Of Buddhism1198 Words   |  5 Pagesnever be one true answer. The theory I mostly identify with is the philosophy of Buddhism, its teachings, and the importance of meditation. Some people would argue that Buddhism is a religion not a philosophy, and vice versa, but nonetheless the Buddha has an idea of self in our current life. Buddhism teaches us that life is, and full of suffering and that nothing in life is eternal. The ultimate goal of Buddhism is Nirvana, which means liberation from the constant cycle of life and death, andRead MoreThe Teachings Of Buddhism And Buddhism939 Words   |  4 Pagesfamous religion icon of all time the Buddhism. Many people became followers of this very wise man we know as the Buddha. Buddhism is based on the teaching of Siddhartha Gautama, Buddha, who was born in the Ganges River Valley, the foot of the Himalayas. The Buddha led people in meditation and enlightenment to the next level. Philosophers such as Santideva and Thich Nhat Hanh, have led the life to follow the Buddhism ways and live their day to day life off of it. Buddhism gave them the enlightenment toRead MoreThe Religion Of Buddhism And Buddhism1730 Words   |  7 Pageslife. The religion of Buddhism is one of these that had this effect when it began to spread from India where it originated, to many Asian countries especially China where it would have the biggest impact. In China, Buddhism would take root and would grow to become a popular religion in the country much like the other major religions of China, Confucianism and Taoism, which together with Buddhism would later be known as the â€Å"Three Teachings†. Additionally, at some point Buddhism would began to loseRead MoreReligion Of Buddhism : Buddhism963 Words   |  4 Pagesinterested in the religion of Buddhism. After I watched Oprah Winfrey’s television series, Belief Buddhism has become something I wished to look into on a deeper level. Therefore, On October 9, 2016, I visited Wesleyan college East Asian studies facilities to participate in their Sunday meeting of Practice and Talk. During this hour and a half meeting, individuals who are exploring Buddhism wil l learn the surface practice of Buddhism more specifically shin Buddhism. Shin Buddhism or the teachings of ShinranRead MoreBuddhism, Buddhism And The World Essay1999 Words   |  8 PagesBuddhism is the fourth largest religion in the world, with more than 5 million believers in the world. Buddhism is a kind of religion and law that contains various traditions, beliefs, and spiritual practices. Buddhism from India, between the sixth and fourth centuries BC, and gradually spread to Asia. Although Buddhism originated in India, China has many believers in the dissemination and contribution. Chinese Buddhism began in the Han Dynasty and became the most powerful in the Tang Dynasty. WithRead MoreBuddhism : The Popularity Of Buddhism1306 Words   |  6 PagesBuddhism Culture in China Instructor Dr. Jack Name: Zhoudongxue Zhang Student #: 100311725 Date: 26/11/2015 The Popularity of Buddhism in China Buddhism is one of the most popular religions in the world. The Pew Research Center reports that nearly 488 million people practice Buddhism, which represents 7% to 8% of the world’s entire population. Buddhism is mainly practiced in the Asia-Pacific region with approximately 481,290,000 Buddhists, which means 99% of Buddhists live in Asia-Pacific

Wednesday, May 6, 2020

Cultural Analysis Essay - 1544 Words

Organizations can be thought of as cultures that are complicated, emergent, not unitary, and ambiguous that can be easier to describe (Miller, 2006). Since every organization is different, it can be challenging to prescribe the characteristics of an â€Å"excellent† organization (Miller, 2006). This is because organizations are extremely complex and open systems in which multiple influences impact the culture and personality of an organization (Miller, 2006). Therefore, there are many descriptive ways to understand an organization’s culture including Schein’s Onion Model of Culture, ethnographies, and analyses of cultural elements (Miller, 2006). The first way to describe the UNL chapter of Kappa Kappa Gamma is to look at the three levels†¦show more content†¦Members from every pledge class are heard saying these phrases. Finally, the house dà ©cor reflects the culture of Kappa’s UNL chapter. The couches are soft and comfy, allowing girls to lounge on the main floors and watch television together. There are keys, fleur-de-lis, owls, and blue and light blue, and pictures of members throughout the house that promote unity. The house is clean, which is an indication that the residents see their living space as their own home. The members take pride in their home and their individual rooms, and the 65 members who live in the house treat each other as if they were family. Some of the artifacts, such as the key, fleur-de-lis, owl and colors—are outward expressions of the espoused values of the UNL chapter. The espoused values consist of the chapter mission statement, GPA requirements, standing rules and policies, and expectations of members. Every member is required to learn the chapter mission statement and the secrets about the fraternity when they are going through the initiation process. The values of the fraternity are engrained in the members and are often reviewed during formal meetings. One of the purpo ses of the fraternity is to promote intellectual development, therefore, goodShow MoreRelatedCultural Analysis Paper1289 Words   |  6 PagesCultural Analysis Paper No matter how hard we try, or how much we study, it is pretty much impossible to become an expert on all the world’s cultures. It is possible however, to be enlightened on a few cultures through some effort and understanding. That is just what we did, through interviewing three people who were raised in cultures different from ours. The following are results from what we learned about different cultural dimensions. GENDER EGALITARIANISM Gender egalitarianism, as definedRead MoreCultural Analysis And Literary Criticism1392 Words   |  6 PagesCultural is defined as the attitudes, customs, and beliefs that distinguish one group from another. Culture is conveyed through language, material objects, rituals, institutions, and art, from one generation to the next Discourses are the frameworks or interpretation. Humans learn what different signs mean through communication and culture (discourse). Discursive formations with the process where unquestioned and seemingly natural ways of interpreting the world become ideologies. .. Defined as theRead MoreAnalysis of Cultural Differences1580 Words   |  7 PagesAnalysisCultural Analysis of the Czech RepublicIn todays economic environment, international business has its own advantages and disadvantages. When expanding business oversees, companies have to be aware of social, cultural, legal, economic, political and technological factors. Before launching a product into a foreign market, the company has to observe and acknowledge specific differences in that particular market and its main target audiences. Upon completion of cultural analysis the company shouldRead MoreCultural Analysis of Brazil1780 Words   |  8 PagesIntroduction A key to manage effectively across national and cultural boundaries, which is critical to the success (Browaeys and Price, 2011), lies in the understanding the different means of in various cultures (Trompenaars, 1993). Hence, basic cultural analysis should be conducted to better plan the new manufacturing business unit in Brazil where there are many differences from the Swedish culture. The famous analytic models from Hofstede (1980) and Trompenaars (1993) are applied to identify theRead MoreAnalysis of the Cultural Framework of Norway1298 Words   |  6 PagesAnalysis of the cultural framework of Norway All human beings are affixed to some form of cultural system which dictates the way they do things and how they relate to one another (Tavanti 106). These unwritten norms, beliefs and values are affixed firmly to a cultural framework which is a blue print that enables them to be expressed. Each community has got its own cultural framework which binds people who share a lot in common e.g. a nationality and live within a distinct boundary like for exampleRead MoreCzech Cultural Analysis Essay1639 Words   |  7 PagesCultural Analysis – Czech Republic Missouri University of Science and Technology ` table of contents table of contents ii 1.0 Czech vs u.s. Culture – hofstede’s model 3 2.0 Czech business culture – trompenaaris classificaion 7 3.0 U.S. Business culture change needed 7 4.0 bibliography 9 1.0 Czech vs u.s. Culture – hofstede’s model The Czech Republic has its roots as a former communist state known as Czechoslovakia. The fall of communism and the transformation to a democraticRead MoreIsrael Cultural Analysis Essays800 Words   |  4 PagesThe purpose of this memo is to investigate the similarities and differences between the United States and Israel’s cultural and business aspects. Differences Between the United States and Israel Primary cultural aspects of the United States The United States still has the idea of Manifest Destiny. The U.S. individualism; Individuals believe to have a control of the future, resulting in a systematic way of doing things. It is very important to be on time to any kind of meeting or eventRead MoreCultural Analysis On The University Of Waikato Essay1277 Words   |  6 PagesCultural Intelligence, or CQ (Cultural Quotient) as it is sometimes called is the degree to which you can function effectively across a variety of cultural contexts (Livermore, 2010). As globalization has rendered the business environment more complex and competitive, the ability to function effectively in different cultural contexts, has never been more important. This report examines the ability of students, of the University of Waikato to function effectively with fellow students from differentRead MoreA Cultural Analysis of Mexico Essay1399 Words   |  6 PagesTo help better understand Mexico’s culture, a brief overview of Geert Hofstedeà ¢â‚¬â„¢s study of different cultures would be useful. Hofstede’s cultural taxonomy helps in the understanding of cultural differences. Hofstede proposed that people carry mental programs that are developed during their childhood and are reinforced by their culture (Lustig, Koester, 2006, p.114). Through these programs, the ideas of a culture are expressed through its principal values. Hofstede conducted a study of over 100,000Read MoreGlobal Business Cultural Analysis Of Japan Essay1627 Words   |  7 Pages Global Business Cultural Analysis: Japan James Hendricks Liberty University Global Business Cultural Analysis: Japan Technological advancement has made globalization an inevitable factor that businesses of the future will need to consider in order to be successful. Increasingly, companies that have been solely domestic are branching out internationally for a wide variety of reasons, but in the end, it’s all about making profits from previously inaccessible market segments.

Tuesday, May 5, 2020

Kroger American Retailer

Question: Make a list of the steps you would take and the processes you would put in place to identify the quality and delivery standards to which teams should adhere and to monitor and manage team performance so that it consistently meets organisational quality and delivery standards. Against what criteria might you measure performance and what action would you take if performance did not meet the identified standards? Upload your answer for assessment. Answer: External Customer Requirements Kroger is an American retailer that is the largest supermarket chain by its revenues as well as the second largest general retailer. Based on the business planning processes of Kroger, this report investigates and assesses the requirements of the customers in their processes (Jolibert, 2012). The company chooses products that are being researched to establish the requirements of the customers in terms of quality, time as well as specifications of cost. The management of the company supervises a business plan that totally focuses on the services of the customers. This report also summarizes the processes to their employees to identify both quality and delivery standards. It monitors the performance of the team and takes possible actions to meet the customer's requirements. Finally, a questionnaire is prepared that obtain the feedback of the customers in order to improve the provision of their products. Investigating the needs of customers in the planning processes Knowing and understanding the needs of the customers is the center of successful business. It is required to identify the potential as well as existing customers those are buying the products from their stores. The demands of the customers are increasing from time to time due to improvement in the service quality with differentiation of products (Addas and Pinsonneault, 2014). Effective customer satisfaction leads long-term relationship with the customers and it creates a loyalty through its repeating purchase as well as recommendations that help the company to expand the market share as well as its position. Service Quality: Customer needs are achieved by improving the quality of service. It is measured by the service level based on the attitudes such as the facility layout, display of the products, its cost and the proper labeling (Briggs, 2012). Other factors are the location of the store, waiting time, operation hours, queue management, delivery time and other additional services such as parking, loyalty cards as well as merchandise quality. Price: The customers are desired to buy standard products at the lowest prices. Therefore, they shop from the supermarket that offers the lowest prices as well as provides the reasonable range of products to their customers (Ryding, Campaniolo and Carey, 2014). The customers have special tastes such as want to buy fair-trade products as well as organic foods. Branding, labeling and packaging of product: The customers are concerned with the product as well as its secondary features such as the packages and its services. The colors used on the labels as well as packages are attractive to the buyer. Each of the items is labeled individually and it is there should be a language of labeling (Chen et al. 2012). The product needs to be labeled with the language that is spoken by the country's customers. As for example, a cereal box with a picture of US athlete makes a new look and it will be attractive to the overseas customers. Identification of product and customer expectations in terms of quality, time and cost specifications At the time of selling organic products to the customers, there should be a balanced in what is being delivered based on the quality of the products. The quality of the service is what is being advertised. While selling products as well as services, the company ensures that the ordered should be delivered on time and supplied to the consumer on the time. Time management is one of the keys to keeping good customers. The price of the products needs to be competitive in the market (Dandira, 2011). Therefore, the customers shop around as well as if it is not balanced then it will not get the customers as per their expectations. These are three elements balances if the key to having constant customer flow. The following are the three elements of customer expectations: Quality: Kroger that produces the organic products have the challenge to ensure their customers the safety and quality throughout their whole food chain market. A small number of customers are willing to pay higher prices for these products based on its quality as well as product safety. The quality of the organic products ensures their customers that it contains no such food ingredient that has subject to irradiation as well as modified organisms are excluded from its production (Pasquier and Villeneuve, 2012). The customer expects that the percentage of fat in the product is less. The customer chooses organic products based on cell content in the milk, starch content in the potatoes and size of meat. Time: Customers expect for timely delivery of their products and they expect what they have ordered. They are also expecting a reasonable return policy of their products when it is unable to meet the needs (Bouzaabia, Bouzaabia and Capatina, 2013). The company should use a predicted technology for their delivery services such as it gives the customers with a guaranteed one-hour time slot in which the customers can change the delivery destination when they are not at home. Cost: The customer expected that the food sector offers various products at different price points. It offers a middle as well as high-end price with various options (Gronroos and Gummerus, 2014). The customers are expected to pay for the item that is worth valuable as well as worth of the time, effort as well as income. Therefore, the customers expect that the values of the products are connected to the price. The marketers are made up of groups of customers with various sets of expectations on the products as well as customer services that they want to purchase. Marketing oriented businesses are carried out research on the requirements of the customers to ensure that they provide the products that best meet the expectations of customers in the relevant market segment. Supervision of business plan and importance of business plan based on customer service A business plan is a statement that focuses on the business goals and objectives, the reasons why they are believed to be attainable as well as outlines the strategies that are followed to reach the business goals i.e. short as well as long-term goals. Manager: Our Company must have a business plan that focuses on the services of the customer. It is being seen that 70 percent of the consumers have to leave a business as well as buy another business selling the same goods as well as services if they are feeling that they have received poor customer service (Oliveira and Gimeno, 2014). As our businesses are striving to be successful, therefore we cannot able to lose customers over poor customer service. Customers are important for our organization as our products are very dependent on the customer's satisfaction. Employee 1: Based on the customer service, what are the important points that we should remember to achieve the customer satisfaction? Manager: As our business is selling organic products to the customers, at first, we must be concern about the quality of the products and think of health and safety our customers. It helps to provide both revenues as well as the certainty of our business (Jayawardhena and Farrell, 2011). If our businesses are unable to develop customer loyalty, then we will lose our customers. Therefore, a proper business plan is required to expand our business in the marketplace. Employee 2: What are the possible methods to plan a business in order to achieve customer service? Manager: At first, we need a concept presentation plan that consists of the business concept, principles, targeted market, and products of our company. Even this plan cannot consist of any financial projections. We will try to make our specialized service that goes a long way in order to keep customers loyal. Our business plan requires re-evaluating the pricing strategy of our product to meet customer's goals. For premium customers, we should have to deliver the premium level of services that is superior to the competitors. We should try to raise the price levels and the benefit is that we are able to allocate more and more resources in order to create amazing experiences that make the customers satisfied. Our business is planned in such a way that the customers are treated like a boss and we should focus on measuring the customer satisfaction. We should build customer loyalty in order to increase the customer satisfaction (Kursunluoglu, 2014). Moreover, special training should be given to the employees so that they can get the idea of how to survey the customers in the right way. The proper business plan gives an analysis of the business revenue, its price as well as predictable profits. Using the business plan, the new employees are able to know what the company is all about and introduce the employees to suppliers and vendors (Peter and Donnelly, 2013). Therefore, without the business plan, we can lose our customers due to a poor quality delivery of products as well as services as it will earlier forecast how the business will run. Steps and Processes to identify the quality and delivery standards by which the team can manage the team performance It is quite possible to monitor as well as manage the performance by setting goals and plans. When the goals are being supported by the plans, then it is probably to help the team to meet their targets such as delivering standard qualities to the customers. The team members should be clear about the actions that they need to take to meet with business goals, therefore, the objectives of the team should be clear. They should need to identify the sales target as well as reporting procedures and its expected outcomes (Nadiri, 2011).The team should use SMART objective to meet the goals. The qualities of the products are achieved by constant learning of the organizational culture (Ryding, Campaniolo and Carey, 2014). The employees should encourage and attend organizationally sponsored training to visit other companies. It helps them to get new ideas as well as perceptive on it. Develop and use better marketing strategies to monitor progress in order to achieve products as well as services targets with quality standards. The performance against the organization's quality as well as delivery standards is involved to collect the data that are related to the actual performance of the employees as well as maps it against the predictable performance. The performances of the employees are collected using 360-degree evaluation (Witell, 2011). It is used to collect the feedback from the customers as well as it is conducted anonymously. As today's customers are demanding, therefore they want high-quality products with high level of customer service. Service quality gap model is used for delivering quality standards to the customers. It helps to identify the gaps among the actual services as well as customer expectation (Quadrangle, 2015). It closes the gap with improving the services. The delivery gap is because the employees have the lack of product knowledge and they face difficulty in managing customer issues. It arises due to lack of cohesive teams as well as the inability to deliver. Questionnaire to obtain customer feedback to improve the provision of products and services For how long have you been using our products? 1-2 months Over 6 months Over 1 year How often do you use our product or services? Once a week 1-2 times a week Once a month How satisfied are you with our products and services? Very satisfied Satisfied Neutral Unsatisfied Very unsatisfied What impressed you most about our product or service? Quality Price Shopping experience Customer service What you like and dislike about our product/service? What could we have done for better meet your needs? What can we do to make our store more appealing? How effective is the store at resolving customer concerns? Extremely effective Very effective Moderately effective Slightly effective Does our employee give the best customer service? Yes No Would you recommend our products/services to other people?Definitely Probably Not sure References Books Jolibert, A. (2012).Marketing management. Houndmills, Basingstoke, Hampshire: Palgrave Macmillan. Oliveira, A. and Gimeno, A. (2014).Customer service supply chain management. Upper Saddle River, N.J.: Pearson Education. Pasquier, M. and Villeneuve, J. (2012).Marketing management and communications in the public sector. New York: Routledge. Peter, J. and Donnelly, J. (2013).A preface to marketing management. New York: McGraw-Hill. Witell, L. (2011).The theory of attractive quality. Bradford: Emerald Group Pub. Journals Addas, S. and Pinsonneault, A. (2014). IT capabilities and NPD performance: examining the mediating role of team knowledge processes.Knowledge Management Research Practice. Bouzaabia, R., Bouzaabia, O. and Capatina, A. (2013). Retail logistics service quality: a crossà ¢Ã¢â€š ¬Ã‚ cultural survey on customer perceptions.Intl J of Retail Distrib Mgt, 41(8), pp.627-647. Briggs, J. (2012). Investigating situated cultural practices through cross-sectoral digital collaborations: processes, policies, insights.Digital Creativity, 23(2), pp.98-112. Chen, C., Chong, Y., Chang, W. and Yan, W. (2012). A qualitytimecost-oriented strategy for product conceptualization.Advanced Engineering Informatics, 26(1), pp.16-25. Dandira, M. (2011). The impact of executive directors' service contracts on strategic plan.Business Strategy Series, 12(1), pp.12-18. Gronroos, C. and Gummerus, J. (2014). The service revolution and its marketing implications: service logic vs service-dominant logic.Managing Service Quality, 24(3), pp.206-229. Jayawardhena, C. and Farrell, A. (2011). Effects of retail employees' behaviours on customers' service evaluation.Intl J of Retail Distrib Mgt, 39(3), pp.203-217. Kursunluoglu, E. (2014). Shopping centre customer service: creating customer satisfaction and loyalty.Marketing Intelligence Planning, 32(4), pp.528-548. Nadiri, H. (2011). Customers zone of tolerance for retail stores.Serv Bus, 5(2), pp.113-137. Ryding, D., Campaniolo, D. and Carey, R. (2014). Customer expectations and perceptions of food product quality in the UK discount grocery sector.IJBG, 13(1), p.91. Website Quadrangle, (2015).Customer Satisfaction Research 2014/2015. [online] Available at: https://www.gov.uk/government/uploads/system/uploads/attachment_data/file/483705/Exec_Summary_-_Insolvency_Service_Customer_Satisfaction_report__2015-11-___.pdf [Accessed 2 Jan. 2016].